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UID:11495-1792058400-1792067400@launchpadsouthyorkshire.co.uk
SUMMARY:Mastering Pay-Per-Click Advertising: A Practical Workshop for Business Growth
DESCRIPTION:Want to understand how Pay-Per-Click (PPC) advertising could support your business? \nThis introductory PPC workshop is designed for business owners and marketing enthusiasts who want to understand paid online advertising and how it can fit into a wider digital marketing strategy. \nLed by PPC experts from OCPR\, a Sheffield-based digital marketing agency\, the workshop will provide practical insights into PPC strategy\, campaign optimisation\, reporting and advertising across platforms including Google Ads\, Meta Ads and LinkedIn Ads. \nWhether you’re new to PPC or want to better understand existing campaigns\, you’ll develop foundational knowledge to help you make more informed decisions about your online advertising. \nWhat will I learn?\nDuring this workshop\, you’ll explore: \nPPC advertising and how it works\nDevelop a clear understanding of Pay-Per-Click advertising and its potential benefits for your business. \nCreating a PPC strategy\nLearn how to develop PPC strategies around your industry and business goals. \nGoogle Ads\, Meta Ads and LinkedIn Ads\nExplore how to set up and optimise PPC campaigns across advertising platforms including Google Ads\, Meta Ads and LinkedIn Ads. \nImproving PPC return on investment\nExplore techniques for maximising the return on investment (ROI) from your PPC activity. \nPPC account auditing\nGet hands-on experience auditing PPC accounts and understanding what to look for. \nUnderstanding PPC data and reporting\nLearn how to interpret PPC data and turn your findings into actionable reports. \nIntegrating PPC with digital marketing\nUnderstand how PPC can work alongside your wider digital marketing strategy. \nWho is this PPC workshop for?\nThis introductory workshop is designed for business owners and marketing enthusiasts who want to better understand PPC advertising. \nIt’s suitable for people who are new to PPC as well as those who want to improve their understanding of existing PPC campaigns. \nWhich advertising platforms will be covered?\nThe workshop will explore PPC campaigns across platforms including: \nGoogle Ads\nMeta Ads\nLinkedIn Ads\nYou’ll look at how campaigns can be set up and optimised across these platforms as part of your wider PPC strategy. \nWho will deliver the workshop?\nThe workshop will be led by PPC experts from OCPR\, a Sheffield-based digital marketing agency. \nBook Here: Mastering Pay Per Click
URL:https://launchpadsouthyorkshire.co.uk/event/mastering-pay-per-click-advertising-a-practical-workshop-for-business-growth/
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DTSTART;TZID=Europe/London:20261015T100000
DTEND;TZID=Europe/London:20261015T130000
DTSTAMP:20260929T025744
CREATED:20260908T125707Z
LAST-MODIFIED:20260908T125707Z
UID:11587-1792058400-1792069200@launchpadsouthyorkshire.co.uk
SUMMARY:LinkedIn - Fusion@Magna - Rotherham
DESCRIPTION:“Join us as we unveil the untapped potential of LinkedIn for professional networking and learn how to leverage it effectively for your business. \nGain invaluable insights into optimising your individual and company LinkedIn profiles to showcase your expertise and attract potential clients or partners. \nDiscover strategies for building a robust network of industry professionals\, opening doors to new opportunities and collaborations. \nUnleash the power of content marketing on LinkedIn\, learning how to craft engaging posts\, newsletters\, and events.” \n“Book online:\nLinkedIn \n  For more info:\n01709 254444\nBusinessRiDO@rotherham.gov.uk”
URL:https://launchpadsouthyorkshire.co.uk/event/linkedin-fusionmagna-rotherham/
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